What is zero friction marketing and how do we profit from it? Before that, let’s get to the stark reality of the online marketing world.

Most gurus will tell you that affiliate marketing is the easiest way to earn big money online, and although this can be true to a certain extent, they never tell you the ad costs and complexities in setting up a profitable campaign and then scaling it up to earn the really big figures.

All of this is actually a lot more difficult than it is made out to be in most of the online courses you have bought.

Learning how to be successful in affiliate marketing requires a tremendous uphill battle, but once you get over the peak, everything goes downhill and success is inevitable. The problem now is that many people are not being guided well to go uphill and hence find themselves tumbling downhill backwards instead of forward.

The secret to earning big cash with affiliate marketing is to do it with CPA offers, and this is what the gurus have been trying to hide for a very long time.

If you do not know already, CPA stands for Cost per Action, and the reason why it is so powerful is because you do not have to generate a sale to get paid commissions.

If you were promoting a Clickbank product for example, you would have to drive traffic and get the customer to whip out their credit card and make a purchase before you see any commissions in your account. With CPA however, you get paid for the most basic information such as someone typing in their email address or zip code into an online form!!

The stage of having to fork out money for the product is known as friction and this friction practically wipes out a large portion of potential customers that bring in commissions for you. Through CPA, this friction is greatly reduced - even completely eliminated - so you stand higher chances of earning more money if you deal with CPA offers. This is called zero friction marketing.

This is why CPA offers have insane conversions and are way more powerful than any other form of affiliate marketing! The truth is that the gurus hardly ever mention about CPA offers, not because they do not work, but rather because they do work and these gurus do not want you to steal the competition that are generating insane amounts of money for them.