This the second part of my article entitled “Five Questions That Will Bring New Ideas For Your Business”. Do you want more ideas to benefit your business? If so, continue answering the next five questions.
The first five questions were: 1) What can I do in the next seven days to fill in the blank 2) What marketing ideas are successfully being used in your industry? 3) What are five new ways that I can acquire customers? 4) Who could really help my idea take off and how can I make it super easy for them to do so? 5) How could I wow blank for under $10?
Without making you wait any longer, lets get started with Question Six: How could I automate XYZ?
I asked Armand Morin one time, “Where do you get your ideas for all of your products?”
He laughed and said; “It’s easy. I’m lazy, so if something in my business is taking up too much time then I ask myself how could I automate it? Ninety percent of my ideas for products come from recognizing what is draining my time. I really just want to automate everything.”
This is a powerful question, that even the big internet marketers obviously ask themselves. How could you increase your productivity by automating XYZ?
Question seven: How could XYZ be simplified?
From my own experience, some processes that you have to go through in order to purchase a product are extremely difficult. Have you ever tried to buy your own product? Is it complicated to buy from you?
I had this happen to me actually just a little while ago. I was interested in purchasing a dedicated server from a certain company but their buying process was extremely difficult. It became so frustrating that I ended up giving up and purchasing one from someone else.
That company should have been asking themselves: How can I simplfy the purchasing process for my clients?
It’s the same question you could ask yourself, and it can be a very powerful piece of stimuli to spark all kinds of new processes for you.
Question eight: Thinking about my target market, what product should I create to solve one of the problems they are experiencing?
A great tool to use for this question is the Ask Database. Alex Mandossian created this phenomenal piece of software. If you have it, use it. Use it to constantly ask people what problems they are having and make products that will solve them.
If you have the ability to solve problems that people are experiencing you will always be in demand. That is why creative thinkers are always looking for problems to solve, their future depends on it.
This website is extremely powerful and useful when finding problems. Make sure you write this down - it is www.Answer.Google.com
On that website you will find a variety of categories. Click on the one that best fits your business and you and there you will find what questions people are asking. It is these questions that are your problems.
If there is a commonality in the questions, that will be a clear sign that many people are experiencing the same problem. Those problems need a product in order to solve them.
Ask yourself this question repeatedly: Could a new product solve one of the problems experienced by my target market?
Question number nine: Alex Mandossian brought this question up at a recent Big Seminar - How can my current products or services be residualized?
It makes sense when you think about it - if your products and services are residualized then you will have a constant stream of cash coming in. Every week, month, whatever it is, you should be looking to getting paid more than once. You won’t have to worry about always finding new customers when you can leverage your existing ones.
Ask yourself that question: How could I residualize my current products or services?
Final question, the last thing I am going to leave you with is; with the products and services I have now, how could I increase their value?
Thinking in the customers favor and frame of mind is really going to get a whole bunch of ideas popping into your head.
When you do that, you’re going to start to generate all kinds of great ideas that work and benefit the customer. And the more you benefit the customer, the more they’re going to come back to you, the more they’re going to spread the word, and the more revenue you’re going to be able to generate from your existing customer base.
That one question helped me get a 100% satisfaction from my very first seminar. Before anybody stepped in to that room, I asked myself: How can I increase the value of what I’m currently offering? And the people who came to that seminar got bonus after bonus after bonus. By the end, they were so wow’d with the experience of being at the Idea Incubator, that I had all of them coming up to me saying, “When is the next one? When is the next one? When is the next one?” And now they’re evangelists.
Their praise and enthusiasm about my event continued even to the Big Seminar. They continued telling everyone what a great time they had and how much valuable information they received from the Idea Incubator.
The only reason that happened was because I put forth the effort and mentally asked that question. How can I increase the value of what I’m currently offering?
When you do that, it just opens up a whole new opportunity area for you, your products, and your services.
That’s it!
I hope you got as much out of this information as I did.
When your in the most need, may ideas come to you.
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